Custom Ring


House of Diamonds is the ONLY jewelry store in Kansas City with a 100% in-house design and finish team. Unlike stores who make you pick options from a list, send it off somewhere, and call it “custom,” OUR custom jewelry is truly custom, from original concepts with our designers to masterful hand-finishing in our shop. Your unique, custom creation never leaves our shop until it leaves with you.

For 25 years now, we’ve hand-selected our diamonds direct from the best cutters. Our diamonds represent the top 5% in each diamond grade. The other 95%? They end up in someone else’s store. Shopping factory-made diamonds? Sorry, you won’t find any “Lab-Grown Love” at House of Diamonds. 

Come work with our non-commissioned team. See the difference in our diamonds for yourself, and explore amazing possibilities with custom jewelry design, custom engagement rings, wedding rings, and fine jewelry.


As we all come together to support each other during these crazy times, we draw strength from love. Love for families and friends, love for our neighbors now brought closer in common purpose, and love for our country that gives us the freedom to love.

We are Americans and we are blessed to be united by that fact. We will overcome this and will be better for having done so.

I want to assure our House of Diamonds family that we are here and more committed than ever to serve you. We have taken elevated precautions to assure a safe shopping experience. And if you prefer to shop at home, no problem. We can accommodate you completely – from in-stock jewelry to custom work. Yes, we can even do 100% custom work with you online.

All of us are humbled by your ongoing support of our local, family business. Please be assured of our prayers and continuing gratitude.

Gene and Karen

Diamond Transformation

Don’t Settle For Fake Custom

Our custom jewelry at House of Diamonds is 100% designed, prototyped, cast, and hand-finished right here in our family-owned, Overland Park, Kansas jewelry store. Other stores SAY they do custom work but ask to see their CAD and computerized casting equipment. Ask to meet the designers and craftsmen. Ask if the jewelry is ever sent out to some stranger you’ll never meet. Then come to House of Diamonds. We’ve invested more in custom technology than any other jewelry store in Kansas City. The quality is so good we can back it with a double lifetime guarantee. Our designers and craftsmen would love to meet you and make your dreams come alive. Oval Engagement Ring

In addition to our acclaimed custom jewelry, we offer a showroom full of exclusive House of Diamonds creations as well as unique, hand-selected engagement, wedding and fashion rings, necklaces, earrings, bracelets, unique colored gemstones, and more!

2016 KC Chiefs Ambassador RingsOur diamonds are also hand-selected, direct from only the best cutters and represent the top 5% in each GIA grade.

We do not and will not sell lab-grown diamonds.

You deserve better than “Lab-Grown Love.” Come compare for yourself side by side and see the difference between the top 5% and what you’ll find online and elsewhere. We’ll never make you work through a selection of sub-par diamonds at House of Diamonds.

Our Store

Located in Overland Park, House of Diamonds has been recognized and awarded as Kansas City’s best jewelry store. A local, family-owned store known for superior diamonds and pricing, custom jewelry and one-of-a-kind engagement rings crafted 100% in-house.

Our Diamonds

No one in Kansas City or online can touch House of Diamonds for both quality and price. We hand-select every diamond direct from the best cutters, choosing only the top 5% in each grade. Yes, there’s a noticeable difference – even within grades! Come and compare.

Our Team

Our non-commissioned team is unsurpassed in both knowledge and commitment to helping you get the best jewelry and value. With decades of experience, market-leading technology, and a passion for quality and service, there is no jewelry dream we cannot make happen.

Our Clients

We’re very proud of our diamonds, our prices, and the incredible jewelry we create at House of Diamonds. But we’re most proud of the relationships we create with our clients. So while we love to talk about our store, our clients tell the story better than we ever could.

Megan Dungan
Megan Dungan
21:28 16 Nov 19
They went above and beyond all of our expectations. Thank you Gene and Karen for your world class... service!!read more
02:31 07 Nov 19
My husband and I have only amazing reviews for Karen and House of Diamonds. We were referred to... House of Diamonds after we had a horrible experience with a jeweler down the street whom we had trusted with engagement ring purchase. After being mislead on authenticity of the initial diamond and losing the replacement diamond after just 8 weeks of wear we chose to use House of Diamonds to handle our insurance claim. Karen made an absolute horrible experience that gave me zero faith in the diamond industry to now having confidence that the business they do at House of Diamonds reflects their true character as honest business people that strive on customer service and expert knowledge of precious stones. I wish I could post the picture showing the diamond quality difference you get with House of Diamonds vs the jeweler we initially went to! We are now forever customers of House of Diamonds!read more
Chad Peterson
Chad Peterson
05:04 31 Jul 19
Fantastic place for all jewelry needs. Great people. Gene and his family, and coworkers, are... something to model after. Walking into house of diamonds you feel the energy of a great working environment and talent ready to serve you. Only place to go in KC. I wont go anywhere more
Mason Cover
Mason Cover
19:03 02 May 19
Overall - these guys will bend over backwards to get things right for you. I was so impressed. This... is now the only place we will take my wife's ring. My (now) wife and I took her engagement ring (it was her grandmother's heirloom ring) here to be worked on before we got married. It needed quite a bit of work. The guys at House of Diamonds fixed it up just the way it must have looked when her grandmother first got it. There was just one problem - it was so worn that my wife had never seen it in its original state, and it turns out she didn't actually like it that way! This is where the real review starts. We came back to house of diamonds and explained (we were also under a time crunch to get it fixed up for her before she left on a long trip). I talked with the owner (Gene) and he was so understanding. He scheduled a time for us to come in outside of normal hours to sit down with one of their jewelers to figure out just the way she wanted it to look. We worked with them for a while while the jeweler worked on the ring right in front of us, going back and forth until we had figured it out. Then they finished it up after we left. I was SO IMPRESSED! Who does that in this day in age? Not only do they have jewelers on site (no mailing out) but they took the time to sit down with us and work directly with the jeweler. They did an absolutely phenomenal job and the ring looks amazing. My wife loves it. We also bought my wedding ring here as well and the service was amazing. This is the only place we will bring my wife's ring in the future and I can't recommend them more
Diana motlong
Diana motlong
19:28 18 Apr 19
My parents had my mom’s engagement ring redone for their 60th Anniversary. When we arrived to... pick it up, it had been beautifully restored but they had forgotten to resize it. The owner and staff were very kind and helpful, taking care of it right away, insisted on giving them a discount and the owner personally delivered it to their home in the country on their Anniversary. Their level of friendly, honest, service-focused response is almost unheard of anymore. Great job and highly recommend! Diana Stockton Motlongread more
Judy gerling
Judy gerling
18:33 29 Mar 19
I enjoy all the staff. Gene and Karen are so welcoming and willing to work with me and very... knowledgeable. Karen is so more
Matt Walje
Matt Walje
19:04 08 Dec 18
Update 12-7-18: Still my favorite jewelry store to work with. I know am not even remotely a top... customer, but they treat every request, even just getting my wife's ring cleaned, like I was purchasing a $10k diamond. Original Review: The staff are wonderful, the prices are very reasonable, and the work they do is fantastic. Skip Zales, Kay, or Jared's and get something actually unique and beautiful while supporting a local more
Chris Jenness
Chris Jenness
15:34 28 Nov 18
It has been 14 years since I started doing business with Gene. I knew what I wanted my wife's ring... to look like, just couldn't find it anywhere. After shopping both chain stores and other "local" experts, Gene had the best looking stone, exactly what I wanted from and design perspective and was almost a thousand dollars less than the other lowest quote. They still do not hesitate to clean my wife's ring whenever we take it in there. Very satisfied to have been treated so well with my first large investment in more
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